Effectively Equip a Smaller Footprint

By Kim Camp – Hillphoenix Visually appealing displays create a great opportunity to lure the shopper in and compel them to buy more. Refrigerated display cases and islands frequently showcase grab-and-go meals, snacks and beverages and provide the perfect…

Read Full Story
Category: Display Cases, Small Format, C-Store

Best Practices for Dairy Case Merchandising

Margie Proctor and Kelly Sayko, Hillphoenix   It all begins at the farm. Quality dairy products come from happy, healthy animals and plant based products whose milk has been safely processed to ensure a flavorful, fresh consumer experience. However,…

Read Full Story
Category: Merchandising, Display Cases, Lighting

Milk Flavor Profile Influenced by Retail Lighting and Packaging

If you’ve ever tasted fresh milk, with its creamy, slightly sweet flavor, you know how delicious good milk can be. You probably also noted the brand and the grocery store it came from. Likewise, you may have experienced milk…

Read Full Story
Category: Display Cases, Lighting

Lighting Affects Consumer Perception of Vacuum Packaged Meats

In late 2016, Hillphoenix and Sealed Air co-sponsored a study that compared consumer assessments of its new proprietary Clearvoyant® LED lighting technology to existing “cool” and “warm” levels of fluorescent lighting. This research supports efforts to encourage the adoption…

Read Full Story
Category: Display Cases