September 2022 | Hillphoenix

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Changes in Consumer Buying Behavior in the Thick of Inflation

The ongoing conflict in Ukraine and the recent calamities happening overseas have hampered the global wheat supply and disrupted food production for meat and poultry. These recent unfortunate events have driven prices to go up and have alarmed food retailers, most especially grocery shoppers worldwide. In the country, almost every aspect of the grocery supply chain has been disturbed causing rising costs in production and manufacturing, resulting in rising food prices on store shelves. As grocery inflation reached its highest since 1979, this pushed American grocery shoppers across demographics to get creative and economical. What grocery shoppers are buying right

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Social Commerce—What Is It and How Can Grocers Cash in on This Growing Trend

Social media has been one of the most powerful tools for sharing information and connecting people around the world. In different industries, such as food retail, social media is widely used to promote and share content for marketing and brand awareness. However, the days that social media is used exclusively for social networking and consuming content will soon be over. Enter social commerce—the use of social media to promote and sell products and services online without the need for customers to go out and visit their local grocery stores. Unlike a traditional e-commerce platform, social commerce uses social networking platforms,

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Three Food Processing Industry Challenges and How to Solve Them

As the global population increases annually, the demand for food products continues to rise, putting more pressure on food production facilities worldwide. From the bread we eat for breakfast to the baked chicken we serve on our dinner table, all the food we consume comes from food processing facilities in and outside the country in one way or another. Needless to say, food processing and production companies have become vital components of our survival. The food processing industry today is under constant pressure from a variety of different directions. It continues to have to deal with operational issues involving food

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