Add the element of surprise to create engaging closed-case displays

By Margie Proctor Hillphoenix Marketing & Design Specialist Here’s a challenge for all of you store merchandisers tasked with building great displays behind closed-case doors. Surprise and delight your shoppers with at least one unexpected design element inside the case. Imagine new possibilities Small creative touches can add interest to your in-case merchandising. Here’s a great idea for showing off [...]