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Combine food art, science, & trends to drive fresh ideas

Combine food art, science, & trends to drive fresh ideas

As the supermarket industry continues to expand and evolve, it’s become even more essential to anticipate trends and shoppers’ needs. This is precisely why Hillphoenix is part of bringing together in-house experts and industry professionals for another year of Supermarket Sense.  Join us September 20-21, 2017 in Conyers, GA to boost your insights into trends, strategies, and goals.  Across two days, you’ll be inspired to create a crave-worthy store with sensory experiences for your shoppers.  And let’s not forget the importance of lighting, strategic packaging, and the upcoming trends with flavors. Here are just a few topics that should catch

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Follow Food Trends to Drive Sales

Follow Food Trends to Drive Sales

Following food trends isn’t just about the groceries you sell.  It’s also about providing inspiration for shoppers, understanding their needs, and increasing access to the food experiences they crave. Ignoring trends, or simply neglecting to integrate them effectively into your merchandising, risks loss of sales and not capturing shopper loyalty.” Mark DiDomenico of Datassential, Inc. will be sharing the latest food trends at Supermarket Sense, September 20-21, 2017.  From the healthy craze to what’s new or taboo, you won’t want to miss how trends can influence your store and your customers. The health and wellness industry continues its climb into

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Produce for the Win!

Produce for the Win!

Pricing may get shoppers in the door, but the entire produce experience is what makes the sale.  As the perimeter grows fresher and greener, understanding your customers’ wants and needs is paramount to staying the top pick for where they spend their dollars. Because produce consumption often is tied to health and wellness, shoppers are recognizing they need to add more vegetables across meals each day. Targeting the heart-healthy and waistline-friendly produce speaks to the consciousness of your customers. Wellness-focused signage and samples encourage your shoppers to try new varieties, increasing awareness and demand. Time-pinched customers are seeking easy-to-access fruit

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Shine the Right Light on Your Offerings to Stand Out in the Marketplace

Shine the Right Light on Your Offerings to Stand Out in the Marketplace

It should come as no surprise that LED lighting continues to rise in popularity to save cost and improve efficiency.  An overlooked detail is that improper use can actually reduce sales, too.  By using incorrect color temperatures and not protecting product integrity, customer satisfaction is at risk. Let’s look at color.  Opting to use warm or cool tones appropriately around your produce, meats, and even packaged frozen products makes all the difference in the world to how your shoppers view your offerings.  Vibrant colors naturally exist in fresh fruits and vegetables.  If your LEDs aren’t dialed in to bring out

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Combine food art, science, & trends to drive fresh ideas

Combine food art, science, & trends to drive fresh ideas

As the supermarket industry continues to expand and evolve, it’s become even more essential to anticipate trends and shoppers’ needs. This is precisely why Hillphoenix is part of bringing together in-house experts and industry professionals for another year of Supermarket Sense.  Join us September 20-21,

Continue Reading
Follow Food Trends to Drive Sales

Follow Food Trends to Drive Sales

Following food trends isn’t just about the groceries you sell.  It’s also about providing inspiration for shoppers, understanding their needs, and increasing access to the food experiences they crave. Ignoring trends, or simply neglecting to integrate them effectively into your merchandising, risks loss of sales

Continue Reading
Produce for the Win!

Produce for the Win!

Pricing may get shoppers in the door, but the entire produce experience is what makes the sale.  As the perimeter grows fresher and greener, understanding your customers’ wants and needs is paramount to staying the top pick for where they spend their dollars. Because produce

Continue Reading
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