By Margie Proctor Hillphoenix Marketing & Design Specialist Grocery stores are in a unique position to satisfy today’s consumer’s appetite for fresh, high-quality foods and engaging food experiences. Along with being a one-stop shop for household goods and pantry staples – something restaurants and farmers markets can’t offer – in-store Destination Centers cater to customers seeking a boutique wine or [...]
The AMS Group The initial cost of energy-efficiency retrofits is the single biggest hurdle to initiating projects. That’s because the cost of a project is more salient than the amount of money to be saved by energy efficiency. But what if you compare the cost of a project with the cost of energy wasted instead? The two propositions are the [...]
By Margie Proctor Hillphoenix Marketing & Design Specialist What do empty nesters, busy, working parents, and Millennials have in common? They’re all engaging with food in new ways. They care about what they eat, where they get it, and how it’s prepared. More than “something to eat,” food has become an experience, one that has to satisfy increasingly sophisticated consumer [...]
The AMS Group No matter where you stand on climate change or environmental stewardship, one thing is clear: It pays to be green. That message was driven home when Goldman Sachs upped its investment in energy-efficiency and clean-energy projects over the next 10 years from $40 billion to $150 billion. In fact, investing in energy efficiency is one of the [...]
By Margie Proctor Hillphoenix Marketing & Design Specialist Merchandising has two main objectives: to engage shoppers and influence their buying decisions. Beautiful, surprising displays are powerful ways to accomplish both goals. But don’t overlook the persuasiveness of a simple sign. Signs can do everything from attract shoppers to your juice bar from 30 feet away to educate them about the [...]
Orlando Espinosa is the Founder, Orlando Espinosa + Associates LLC. Orlando Espinosa recently presented “Enhancing the Customer Experience Through Engaging Kitchen Design” at Supermarket Sense 2016 in Conyers, Ga. Supermarket food service operations offer tremendous potential for business owners, which is why a carefully considered plan is essential to success. This is not a case of “if you build it, [...]
Getting customers to purchase your freshly prepared food instead of that of the restaurant down the street is the name of the game. Tailoring your food offerings to your customers’ needs is key to making that happen. Why are your customers eating what they do? What time of the day and days of the week are they coming in? Hint: [...]
Electricity consumption during certain times of day comes at a high price. To prevent brownouts during demand spikes, utility companies maintain a lot of very expensive equipment on standby and they pass that expense on to commercial (industrial) ratepayers in the form of demand charges — a portion of the electric bill, in addition to actual consumption, that customers pay [...]
Carre’ Bistline is the Director, Business Development Digital Solutions for Anthony International. Join Carre’ Bistline for “Engaging Digital Signage Opportunities for Food Retailers” at Supermarket Sense 2016, September 21-22, in Conyers, Ga. For consumers, digital technology can be a disruptive or engaging presence. To ensure such technology has the desired effect on grocery shoppers, it is imperative that grocers thoughtfully [...]
Join Harold Lloyd for “Saving the Center Store” at Supermarket Sense 2016, Sept. 21-22 in Conyers, Georgia. At the upcoming Supermarket Sense, happening just outside Atlanta on Sept. 21-22, I’ll explore ways to save the center store. Here’s a preview — six strategies for rebuffing online (and other) competition by revamping those long, boring aisles: Rethink lighting. Replace glaring, fluorescent [...]