Merchandising

Food Safety: Kryptonite or Superpower?

No one likes to think about shoppers falling ill after buying something from or visiting your store.  But the threat is real and needs to be addressed with education and proper protocols. Food safety should be top-of-mind for any store owner or manager. Start your education by joining ServSafe Certified Trainer, Michael Williams, for his talk about foodborne illness prevention.  [...]

Market Trends – HIGH-VOLTAGE CAKE DESIGN – Choosing a Display to Make It Shine

The opportunities to share images offered by social media sites and apps like Snapchat, Pinterest, and Facebook create an insatiable demand for new content, and one consistent object of users’ interest is expected to attract even more attention this year — cakes. New decorations and designs will incorporate influences from both modern technology and 80s nostalgia. The holidays are a [...]

By |2021-12-31T13:43:09+00:00December 31, 2021|Display Case, Merchandising|0 Comments

Promoting Healthy Meal Options in Fresh Prepared Departments

Unique food merchandising displays elevate a supermarket’s fresh prepared, deli and bakery departments. These displays help sell the delicious and savory products retailers pride themselves on creating, but also give shoppers a taste of something new and different that they may not normally eat or buy. The IDDBA 19 Show and What’s in Store Live Booth offered creative merchandising ideas [...]

Hillphoenix supports Coolgenix customers with onsite training

By Derek Gosselin Hillphoenix Systems Product Manager Using carbon dioxide as a refrigerant seems like a new solution to today’s challenge of lowering the global warming potential of commercial refrigeration systems. But, as industry researcher James M. Calm has documented, the use of CO2 as a refrigerant actually stretches back to 1866. In subsequent decades CO2, ammonia and other early [...]

By |2021-12-31T11:49:46+00:00December 31, 2021|Coolgenix, Learning Center, Merchandising|0 Comments

Does your meat department need a makeover?

Want to attract more customers to your high-margin meat and seafood departments? Start by standing where they do — in front of your refrigerated display cases. Then ask yourself a few questions: Is your attention stolen by crowded signs, melting ice, visible cleaning equipment or other distractions? Does lighting give meat an off-putting, brown or grayish hue? Does seafood look [...]

By |2021-12-31T11:49:46+00:00December 31, 2021|Coolgenix, Merchandising|0 Comments

Consumers’ path to healthier eating leads right to your seafood department

By Margie Proctor Hillphoenix Marketing & Design Specialist Health-conscious U.S. consumers are eating more seafood, and there’s still plenty of room for demand to grow. The National Marine Fisheries Service reports per-capita seafood consumption in the U.S. is 14.6 pounds, an amount that has increased over the last two years. Consumption of shrimp — the No. 1 seafood seller — [...]

By |2021-12-31T11:49:43+00:00December 31, 2021|Coolgenix, Merchandising|0 Comments

Before and after: Speedy fixes for merchandising mistakes

By Margie Proctor Hillphoenix Marketing & Design Specialist With no budget and only the merchandise on hand, I partnered with an independent supermarket customer to overhaul a closed-case display. The store’s merchandiser was focused on SKUs she was responsible for and spread the product too thin — so the set looked picked over. By cross merchandising, we were able to create [...]

By |2021-12-31T14:34:45+00:00December 31, 2021|Clarity, Design Center, Merchandising|0 Comments
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